The T-Cast Network
The official source for information on the simple click syndication internet television network. The T-Cast network features independent fiction and character based media production. Our shows are syndicated from the most innovative web producers publishing on media sharing networks.
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Articles from The T-Cast Network

Player Review: Blip.tv
2007-12-28 22:54:35
Blip.tv has so many great features and vision for internet video, we at the T-Cast want so much to love them. But they aren't making it easy.The user profile dashboard seems simple enough until you try to navigate, menu items come and go, and loop you around. On some screens you have two menus one in blue one in grey with the title "Express Goodness". Its all really not intuitive.But our main complaint is with the Playlist/Showpage organization of the videos. Your show page plays most recent to oldest, which isn't great for most shows. If you use the syndicate feature at the top right, you can get embed code that reverses the order. But you better have uploaded them in order because there isn't any way to change it later. You'd think this would be where a playlist system would step in, but no. And that isn't its only shortcoming. To load the playlist with videos you have to go to each video and add it to the playlist. Once you have them all in there , you can adjust numb ...
Comming Soon! Reworking of the Caster sites
2007-11-28 20:06:27
So the three simple click fiction video directories are just costing to much and as Canadian operators we don't have access to YouTube's video advertising network, so we are reworking the three sites into blogs that will catalog and promote fiction based comedy, drama and science fiction. Each posting will provide links to the series collections and websites, and include a sample video. If you would like your fiction based or character driven comedy, sci-fi, or drama. Please email - contact @ comedycaster.com - ...
The Good, The Bad and the Ugly of Internet Video
2007-11-08 18:54:35
YouTube - www.youtube.comThe Good - YouTube is the king of traffic and community. It has basic syndication tool with a strong viral player that can be embedded and syndicated.The Bad - YouTube still doesn't have a revenue vehicle that every content producers can tap into. There is the beginnings of such a development, but its focused on syndicators, not producers. Only US syndicators can access the program by linking their Adsense account to there YouTube accounts. A small number of premium producers have access to the other side of the YouTube ad network as a beta pilot that has continued for over a year.The Ugly - Pirated content galore, and piles of poorly organized videos makes the whole site a mess. Even with Google's "King of Search" muscle, you can't find anything specific and end up floating around hoping to find stuff.Revver - www.revver.comThe Good - Revver has the best syndication tools on the market. You can distribute in flash and quicktime over open API generat ...
Internet 
Producer's behind the T-Cast Network Launch New show!
2007-10-27 13:50:52
See it here first, then watch the rest of the series in the coming weeks at www.tightsandfights.com ...
Captain Euchre is Fighting Crime... without a Full Deck!
2007-10-23 20:44:44
Tights and Fights, An Innovative New CanadianComedy Series, Launches October 26!(Toronto, ON) Soon to be airing on Movieola—The Short Film Channel (www.movieola.ca), the short form, multi-platform comedy Tights and Fights will be available for viewing online starting Friday October 26, 2007, at www.tightsandfights.com.Tights and Fights is a fictional video diary of the ups and downs (and sideways) of a Canadian super-hero, Captain Euchre (played by writer/producer Scott Albert). Once a highly ranked player on the professional Euchre circuit, Captain Euchre now fights crime using a Euchre card deck which was exposed to mysterious cosmic radiation! Using his webcam, Captain Euchre keeps us updated about his daily life – whether he’s bogged down in meetings with Ronin Force, fighting Librarian Marm or the Salad King, or dating Dynagal, each hilarious episode contrasts the comic book clichés of being a super-hero with the frustrations of modern life.Created expressly for the demands ...
Links for 2007-10-19 [Digg]
2007-10-20 00:00:00
How To Hotwire a Uterus! Uterus hotwiring is an experimental new technique developed by top reproductive surgeons to allow women who cannot conceive a chance at giving birth. This revolutionary new procedure is not only very expensive, but also not covered by most insurance policies, therefore putting the procedure out of reach of most people ...
Links for 2007-10-18 [Digg]
2007-10-19 00:00:00
Veoh Player: One step forward two steps back Review of the Veoh player and distribution technology. ...
Results on Binkx Adhoc Network
2007-10-18 12:53:49
So the results are in on how the Blinkx Adhoc network operates. Although the process for adding the ads and posting the ad enabled video is simple and easy, there is a major problem with the amount of communication from that goes on between the network and the site while the page is loading, causing a major load time delays.As for payout, you'll get somewhere between 3 and 4 cents per click. Not bad considering the starting price for advertisers on the network is 5 cents.Another issue is that some of the video posting sites will actually strip out the ads before displaying the video on their site making it a lot less "viral" than other networks.All in all, its a interesting development that may be suitable for sites with only one video per page, but is not viable for video centric blogs that will display a number of videos at once. ...
Links for 2007-10-14 [Digg]
2007-10-15 00:00:00
Blinkx AdHoc a Strong Alternative to Video Ad Insertion A great analysis of the opportunities presented by the Blinkx AdHoc advertising network. See examples. ...
Blinkx AdHoc a Strong Alternative to Video Ad Insertion
2007-10-14 01:42:57
Looking to squeeze a bit more advertising into your shared video offerings. Blinkx has a new easy solution, but does it work? Blinkx is taking a different approach to their video advertising network. They are auto inserting contextual advertising into the shared embedded video from other hosting sites like YouTube, Revver, and Veoh. The process is so simple. You sign up for an account, which only requires your email address, a password and your paypal email. Then copy and paste the embed code from your favorite video hosting site and presto, Blinkx gives you a new embed code that will drive their advertising. You can choose to have the ads float over the top of the video or above video all together.Blinkx states that the ads come from a variety of third party advertising networks providing CPM, CPC and CPA advertising, as well as Blinkx's own advertiser network which offers cost-per-click starting at $0.05. They don't say how much of that will end up with the publisher, but ...
Veoh Player: One step forward two steps back
2007-10-08 15:06:03
Even with rumors falling viewership, Veoh remains a viable player in the internet "shared video" market. And with the release of a sorely needed tech upgrade they are signaling a plan to continuing with the "Branded Player" model that is behind those quickly sinking statistics. No one really needs another "video player" to install on their system, and although the upgraded "Veoh Player" is a substantial improvement over its former offerings.For those of you who watch pirated video on sites like TV-Links, will have noticed that a few months ago Veoh changed the playback of a large portion of their content to a 5 minute preview model, where you can watch 5 minutes then you have to load up the "Branded Veoh Player" to watch the rest. Now this was a pain because the old player forced the download of the entire video before playback, now you can stream the video in the player.The main strategy that has allowed Veoh to remain viable has been its strong industry relationships. Those relat ...
Two Big Changes in the World of Video Advertising
2007-07-27 17:31:25
So this was a big weekend for online advertising. On Friday Revver announced the start of their pre-roll CPM ad delivery program, and over the weekend Google opened its CPA network to more users including the T-Cast Network.For those of you who don't know what all the acronyms are all about, don't worry we were all there at some point. CPM is "cost per 1000 impressions" meaning it pays the publisher every time its seen 100 times. CPA is "Cost Per Action" meaning it pays the publisher when the viewer clicks the ad, goes to a site and completes some action. CPA pays better but is harder to convert, while CPM pays poorly but consistently.Sites like AtomFilms have been using pre-roll ads for years, but with viewer attention spans so soft, Revver went with the video first approach. Pre-roll CPM changes all that.Revver's pre-roll CPM program is a divergence from its traditional business model and they are going to great lengths to insist that the ads will remain non-obtrusive. The plus ...
Advertising 
Content Update: ComedyCaster
2007-07-20 21:00:55
ComedyCaster has added the very original series, The Future Dead to its directory. This reworking of indy short films into a sketch like series with high production value and entertaining stories. Check out the first episode, then watch them all. ...
Links for 2007-07-17 [Digg]
2007-07-18 00:00:00
Podcasting for Revver Ad Delivery Interesting article about the effectiveness of podcasting with advertising. ...
Links for 2007-07-14 [Digg]
2007-07-15 00:00:00
Revver the next Google purchase, or maybe Stage6? An interesting perspective piece about the current video ad wars ...
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